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H&M Beauty Makeup Review | Full Face + 1st Impressions!

In this video, I test out over $100 of H&M makeup from the H&M Beauty line! This is their makeup line that’s only available in select H&M stores and online. I did a full face of makeup from foundation to highlighter and tell you what products are hits and misses. Surprisingly, there’s a lot of quality makeup at H&M and they’re constantly updating this cosmetics line. I’m really interested to see what new items they put out–they’ve already released an eyeshadow palette and other goodies like luminizing drops since I filmed this!

To find out which stores in your area carry H&M Beauty, go to the Store Locator, enter your zip code, and check the box that says “Beauty”. To browse some of my favorites from the video, check out the photos below:

Have you tried any H&M Beauty items? Let me know in the comments below.

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