In my last post, I walked you through my tips for selling on Depop. What if you have mostly brand name and designer apparel that you’re looking to sell? That’s where Poshmark comes in. Read on to discover my tips for success on Poshmark!
Poshmark is a selling app for fashion & new beauty items. They also have a website, but you must download the app to list items. The website is solely for buying and interacting with other users’ closets. Poshmark also deducts a 20% selling fee from your sales, which is a whopper. Anything less than $15 automatically gets hit with a $3 fee. I’ve found that the “magic spot” for fast moving products is between $20-40. Name brands do exceptionally well on Poshmark. On-trend vintage items perform well also.
Tips for Selling on Poshmark
- Great product photos: It sounds like I’m beating a dead horse with this one, but it’s true. More than anything else, photos sell the product. Take photos in natural light from multiple angles. You can upload a maximum of 4 photos, so make it count. Decide how you would like the layout or theme of your closet early on. Will you be doing mostly flat lays or modelling? Mannequins are always a good bet too. Just be consistent with the backgrounds and colors you use in your closet. An organized and beautifully laid out closet will attract more buyers.
- Write detailed descriptions to enhance your listings. Once someone’s interest is piqued by your great photos, they’ll want to read a bit more about the item. Be sure to include key features, materials, and measurements. This helps save time in the long run, and protects you against buyers sending items back because they don’t fit. If there are any defects, such as pilling or noticeable wear, be sure to include that in the description! Trust me, it will save headaches down the road!
- Price appropriately. Do your research and see what similar items have sold for on Poshmark and other websites. Poshmark has negotiation built into the app, so expect that people will want to haggle. I recommend pricing your items a little higher than you wish to sell them. However, if you are looking to move items quickly, you may want to list them lower and add a disclaimer to your description that states the price is firm.
Tip: Offers are binding. Once an offer has been accepted, a buyer is immediately charged! There’s no waiting to receive payment.
- Participate in a Party. Once you have items in your Poshmark closet, you’ll want to make sure you’re staying active on the app. There are themed parties almost every day of the week, such as “Dresses & Skirts” or “Men’s Fashion”. During the party times, you can share items that fall within the theme. Go ahead and share items from yours and your followers’ closets! It’s a great time to put your items in front of fresh eyes. You might even find a few new closets to follow!
Tip: By submitting items to a party, they are eligible to be chosen as “Host Picks”. This will highlight your item on a separate page which tends to get noticed! This can sometimes lead to faster sales for those items.
- Share, Share, Share. Follow, Follow, Follow. The main way that I make sales is by sharing consistently. I share other people’s items in my feed and follow closets that I like! Most people will reciprocate and this will help introduce more people to your closet. I recommend that you only “Like” items you are sincerely interested in, because many people will start asking you if you are ready to buy them. This isn’t good behavior, but it happens.
- Ship your sales: Poshmark is easy to use because you don’t have to deal with shipping prices. Everything (up to 5 lb items) is $5.95 Priority Mail shipping and Poshmark generates the label for you. This is good because you don’t spend any time preparing shipping labels. This standard shipping rate can be problematic for lighter items like say, a bra where a buyer may not want to pay $5.95 for such a small thing.
Tip: Order Priority Mail Shipping supplies from USPS in advance. DO NOT use flat-rate priority shipping boxes. Any Priority Mail box that says “Mailing Box” is fine. Depending on your volume, you may choose to use poly mailers. These can be purchased in a variety of colors and sizes to suit your needs. They’re light, keep out moisture, and could be a way of branding your Poshmark closet!
Here are some really pretty poly mailers!
Here are my favorite USPS Priority Mail boxes:
There are more tips and tricks that I’d love to share, but these are the basics. Let me know if you’d like a Poshmark Tips 2.0 below and I’ll get to work on it!
Are you on Poshmark? Let’s be friends!
Sign up with code PTRJQ & get $5 off your first order.
Affiliate Disclosure: I love bringing you helpful and interesting content like this post! In order to do this, please note that when you click links and purchase items, in some (not all) cases I will receive a referral commission. Your support in purchasing through these links enables me to bring you great content. Thank you for supporting me and this blog!